Available for hire — Full-time & Freelance · Abu Dhabi

Marketing leadership,
measured in results.

I'm Ahmed Hussein — Digital Marketing & Communications Director with 15+ years behind the UAE's most visible brands. I build the strategy, buy the media, direct the content, and deliver the numbers — from national launches to performance campaigns that generate leads at scale.

Work with me WhatsApp LinkedIn
$5M+Media budgets / yr
1M+Leads generated
50+Platforms led
15+Years leading
Why hire me

Four reasons this is an easy decision.

1
Proven at national scale.

I've directed digital for the UAE's flagship events and government entities — launching platforms under Crown Prince directives and running live newsrooms that reach millions per event. When the stakes are national, I've already delivered.

2
Every dirham accountable.

$5M+ in annual media budgets. 1M+ qualified leads. Daily optimization, transparent reporting, ROI you can show a board.

3
AI-powered, already.

AI across the full content lifecycle today — ideation, production with Runway, Midjourney & KlingAI, targeting, personalization. Not a promise; a working practice.

4
One hire, a complete marketing operation.

Strategy, media buying, content, creative direction, influencer programs, crisis communications — I've built teams from zero and led every function myself. Full-time or freelance, you get an entire department's capability in one person.

Services

What you can hire me for.

Full-time leadership, retained advisory, or project-based freelance — choose the engagement, I bring the engine.

01

Marketing strategy

Integrated digital strategies across web, social, SEO/SEM, and apps — mapped to business objectives with KPIs that get measured.

02

Performance & media buying

Paid campaigns on Meta, Google, LinkedIn, Snapchat, and TikTok — lead generation, daily optimization, transparent ROI.

03

Brand & product launches

Go-to-market from zero: announcement campaigns, brand rollout, and channel build-out timed to national moments.

04

Event coverage & newsrooms

Live content war rooms for exhibitions and summits — real-time stories and reels, VIP coverage, daily leadership reporting.

05

AI content operations

AI across ideation, production, targeting, and personalization — more quality and speed without more headcount.

06

Communications & crisis

Government-grade communications: approval workflows, editorial precision, influencer & KOL programs, crisis-ready messaging.

Selected results

Campaigns that moved the numbers.

Government · Now an annual program

Dept. of Energy — "Use It Wisely"

A Ramadan campaign turning energy conservation into an act of national pride — conservation tips, an Energy Saving Competition, and a Power-free Family Challenge across Instagram and Snapchat. It became the DoE's annual program; the Ramadan 2026 edition, "More Mindful, More Blessed," delivered 325K+ reel views on Instagram alone.

809K+Impressions
770Stories & snaps
91K+Video views
3.5M
Stories & snaps views — one campaign
Banking · Digital transformation

Finance House — Six-website revamp

Rebuilt six group websites on WordPress — responsive, secure, fully editable — migrating 30,000+ pages with zero loss of SEO rank. Then the numbers took off.

Leads generated+2,400%
Email subscribers+800%
Time on site+76%
Visitors via social+68%
Organic traffic+42%
Insurance · Acquisition marketing

Insurance House — "Insure & Win a Car"

A year-long acquisition engine: a Chevrolet Malibu draw every month with any policy purchase — lead-generation funnels, always-on social, and paid media that drove record lead volumes and supported the company's commercial turnaround.

1 car/moMonthly draw
8 moExtended run
RecordLead volumes
2×
Net profit growth during the campaign year
Education · Performance marketing

Expression & New Horizons

Repositioned Expression around researched demand (IELTS, Arabic, Russian) and rebuilt the funnel — 4.5× the leads on the same budget. For New Horizons, a one-month sprint won first-page Google rankings for the region's core IT-training keywords.

450Leads / month
5.8%Conversion rate
1st pageGoogle rankings
Facebook growth+4,000%
Instagram growth+3,000%
Newsletter database+900%
Organic traffic+40%
Launches

Brands and platforms built from zero.

Abu Dhabi Dept. of Energy · Event platform

Abu Dhabi Water & Power Week

Digital launch of Abu Dhabi's flagship water & power platform, announced under the directives of H.H. Sheikh Khaled bin Mohamed bin Zayed — brand rollout and full channel ecosystem, aligned with the 2026 UN Water Conference.

InauguralEdition from zero
NationalCrown Prince directives
GlobalUN alignment
DoE × TAQA Distribution · Brand

Barq — Ultra-fast EV charging

Go-to-market for Abu Dhabi's ultra-fast EV charging brand, timed to Abu Dhabi Sustainability Week in support of the Net Zero 2050 agenda.

50+Chargers at launch
360kWPer station
100km/3minPer charge
4th freeA UAE first
ADNEC Group · Event brand

Abu Dhabi Summer Sports

Built the festival's social presence from zero — original content plus activation campaigns like "Ring the Bell" and Circuit X — driving bookings and family attendance all summer at ADNEC.

Finance House · Banking products

mySeva & CartNet credit cards

Launched mySeva — a purpose-driven card where cashback becomes charity — with its own brand and website, and drove CartNet's go-to-market with landing pages and performance campaigns.

Experience

Fifteen years of digital leadership.

2025 — 2026 · Abu Dhabi

Digital Communications Director

Al Sayegh Worldwide

Integrated digital marketing and communication strategies across all platforms — major campaigns, launches, event coverage, cross-functional teams, KPIs, influencer strategy, and crisis plans. Strategic advisor to senior stakeholders.

2022 — 2025 · Abu Dhabi

Digital Content Specialist

Abu Dhabi Department of Energy

Digital strategies across website, intranet, SEO/SEM, app, and social for a government entity. Launched "Use It Wisely" and "Your Safety Is Our Priority" — both now annual programs.

2022 · Abu Dhabi

Account Director, Social & Digital

Four Communications

Digital strategy for flagship accounts — ADNEC Group, IDEX, Global Media Congress, Boat Show, ISNR, UMEX/SIMTEX — plus new-business pitches and counsel to clients' senior management.

2019 — 2022 · Abu Dhabi

Senior Account Manager, Social & Digital

ASDA'A BCW

End-to-end digital builds — websites, apps, games, SEO/SEM, video — from SOW to post-launch. Social coverage and activations for ADSW, WUC, WETEX, and GITEX.

2014 — 2019 · Abu Dhabi

Senior Digital & Social Media Specialist

Finance House

Launched mySeva and CartNet. Ran SEO, SEM, social, email, and programmatic — plus Samsung Pay, Google Pay, chatbot, and online banking projects.

2012 — 2014 · Abu Dhabi

Where it started

Al Sayegh Worldwide · New Horizons

SEO & SEM Specialist, then Marketing Specialist — performance optimization, competitive analysis, and integrated campaigns across digital and traditional channels.

Capabilities

Skills, tools & credentials.

Core competencies

Marketing StrategyPerformance MarketingMedia BuyingLead GenerationDigital CommunicationsSocial Media StrategySEO & SEMIntegrated CampaignsGovernment CommunicationsDigital TransformationData Analytics & KPIsContent & Editorial DirectionAI in MarketingInfluencer & KOL PartnershipsCrisis ManagementStakeholder ManagementTeam Building & ScalingThought Leadership

Tools & platforms

Salesforce · Sitecore · WordPress · Magento · Joomla · SEMrush · Moz · Brandwatch · Carma · Emplifi · Hootsuite · WebEngage · Photoshop · Illustrator · After Effects · Runway · Midjourney · KlingAI · HTML

Education & languages

Bachelor of Commerce, Accounting — Ain Shams University (2006–2010)
Arabic (native) · English (fluent)

Certifications

  • Google Analytics Certified
  • Google Search Ads Certified
  • Google Search Ads 360
  • Google Display & Video 360
  • Google Ads Display Certified
  • Google Shopping Ads Certified
  • Google Creative Certified
  • HTML5 Studio Certified
  • Bing Ads Accredited Professional
  • Project Management Professional
  • Int'l Certificate in Marketing
Abu Dhabi · Golden Visa · Available now

Let's build your next success story.

Hiring a marketing & communications leader — or looking for a senior freelancer for a launch, event, or performance campaign? One message, and we're moving.

Email ahmedmhms88@gmail.com WhatsApp +971 555 70 4233

+971 555 70 4233  ·  linkedin.com/in/ahmedmhms  ·  Abu Dhabi, UAE